The Dashboard Spy

May 31, 2006

Sales Executive Dashboard Screenshots – configurable KPIs on user created dashboards

Filed under: Dashboard Screenshots — dashboardspy @ 8:52 am

Thanks to a Dashboard Spy at, we have these screenshots of user-created dashboards. As our source says, "Our dashboard allows the user to select one of "n" user-created pages, and then also gives them the ability to configure the KPI's individual attributes after the fact instead of having to edit the entire page.  If you're interested in seeing it in action, you can "test drive" it via this AppExchange link. Click the Test Drive button and then go into the Analytics tab when it comes up. Using the wizard and drag-and-drop interface, users select and configure the KPIs that they are most interested in. Once added to a page, the KPIs display current information, and continue to do so without any additional report writing, data downloading, or spreadsheet manipulations. It updates automatically! "

You'll see that the screens contain KPIs critical to measuring the sales process. The dashboard "provides accurate, on-demand answers to thousands of sales, marketing, and support questions such as:

• Did the marketing campaign meet its lead goals?
• Who sold the most units of the new product?
• Is the entire organization on track to meet its goals?
• How quickly are support cases being closed?

Sales Dashboards

Sales KPI Executive dashboard

Salesforce Enterprise Dashboard

Homework: Don't embark on a sales dashboard effort without a good background on measuring sales force performance. Start with these books on sales force management.

So what or who is The Dashboard Spy? As his about page states, The Dashboard Spy is just a guy interested in the design of enterprise dashboards. He could not find any executive dashboard design source books (or even screenshots of real business dashboards) and so set about creating his own. Finally convinced to post his extensive collection of dashboard screenshots online, he was amazed to find how popular it has become. If you have a nice screenshot of a digital dashboard, balanced scorecard, or any business intelligence graphic to share, please send an email to info _at_ Also check out The Dashboard Spy's favorite books.

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