The Dashboard Spy

May 20, 2006

Website Status Reporting Dashboard Screenshot – tracking real-time website activity

Filed under: Dashboard Screenshots — dashboardspy @ 10:48 am

Thanks to some Dashboard Spies inside Microsoft, we have this dashboard screenshot of how they monitored an MS Events website back in 2004. As the online event occurred and users navigated the website, marketing managers were able to monitor the usage statistics in real-time. Of note is the unusual "half circle" look of the charts that show user registration data. Also, the dashboard tracks survey results as they come in. If you need to monitor the pulse of your users in real-time, this is the way to go. Maybe suitable for poliltical polls? In my opinion, it's a little bit of an overkill for a marketing event. Take a look:

Real time dashboard screenshot

So what or who is The Dashboard Spy? As his about page states, The Dashboard Spy is just a guy interested in the design of enterprise dashboards. He could not find any executive dashboard design source books (or even screenshots of real business dashboards) and so set about creating his own. Finally convinced to post his extensive collection of dashboard screenshots online, he was amazed to find how popular it has become. If you have a nice screenshot of a digital dashboard, balanced scorecard, or any business intelligence graphic to share, please send an email to info _at_ Also check out The Dashboard Spy's favorite books.

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