The Dashboard Spy

March 3, 2006

Banking Dashboard – Market Share Map

Filed under: Dashboard Screenshots — dashboardspy @ 8:44 pm

This banking executive dashboard screenshot shows market share by state. From looking at the map graphic on the dashboard, it is not clear what the various shades of blue mean. Also, I see that the market share KPIs for home loans, refinancing and others are for banks in Alabama, but how is that shown on the map of the US?

Banking Dashboard Market Share by State

Homework: On a banking dashboard project? Study up on marketing metrics and concepts that you may not be familiar with. For example, when a bank talks about market share, it see markets in terms of where they are in these markets – what is the count of its own existing customers and total potential customers. Marketing KPI info can be gleaned from these books on marketing KPIs.

Need a primer on banking KPIs? Start with this list of books on bank management.

So what or who is The Dashboard Spy? As his about page states, The Dashboard Spy is just a guy interested in the design of enterprise dashboards. He could not find any executive dashboard design source books (or even screenshots of real business dashboards) and so set about creating his own. Finally convinced to post his extensive collection of dashboard screenshots online, he was amazed to find how popular it has become. If you have a nice screenshot of a digital dashboard, balanced scorecard, or any business intelligence graphic to share, please send an email to info _at_ Also check out The Dashboard Spy's favorite books.

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